The #1 French reference in China with

35,000
followers
150
French products available
+1,000
bilingual articles on WeChat

Context before September 2014 :

  • No website about France made by French people in China.
  • Content only written by Chinese people.

Solution : We opened the #1 WeChat account about France by French people in China !

Our marketing strategy

  • Targeting Chinese people looking for information about French lifestyle.
  • Bilingual high-end content and sophisticated layout.
  • Close and personal relationship with our community.
  • Offline events to redrive your clients online.
  • September 2014 : Official launch of Francelysee's platform !
  • January 2015 : Launch of WeChat account
  • October 2015 : First wine tasting event
  • April 2016 : First "French market" organized in Shanghai (+2,000 attendants)
  • October 2016 : Official launch of our e-shop
  • January 2017 : Following the success of our marketing strategy on Francelysee and Cheese Republic, several companies contacted us for the same service. Francelysee Agency is born !

Read us & find our products : it's a scan away !

Our official WeChat account

Our e-shop